¡hola! I’m lili,

Lili (Liliana) is a graphic designer & illustrator based in Madrid.

Her work focuses on illustration, creating thoughtful visual worlds inspired by nature, animals, and life itself. She’s drawn to calm, meaningful stories, with a strong sensitivity to emotional well-being and care for animals at the heart of her practice.

With over 5 years of professional experience, she has worked on a wide range of creative projects and collaborated with clients such as Santander, Telefónica, BforBank, and Huawei, as well as NGOs and independent initiatives.

Her illustrations are developed across different formats and applications, including digital products (UI illustration and animation), children’s books, and surface & pattern design collections.

She daydreams about rescuing animals and living by the beach. When she’s not drawing, she’s usually being supervised — and occasionally judged — by her two black cats.

For work inquiries, feel free to get in touch at lilianasp.design@gmail.com